| Job Description |
Sr. Testing and Optimization
• Primary role is to drive the digital testing program's success.
• The focus is on recommending areas to test, ensuring tests are designed correctly to achieve statistically significant results in a reasonable amount of time, analyzing test performance using T-SQL, SAS, statistical modeling techniques and then communicating actionable insights.
• Educating rest of the organization on A/B testing.
• The Sr. Testing and Optimization Consultant is a self-starter who can prioritize against many competing initiatives, works on multiple projects concurrently and can move quickly in a fast-paced environment.
Responsibilities:
• Compiling/mining data in Teradata using T-SQL
• Analyzing data using tools like SAS, R, Tableau, Excel, statistical modeling techniques
• delivering incremental revenue goals through testing initiatives
• developing marketing A/B testing roadmap
• aligning leadership and cross-functional teams on key objectives and priorities
• establishing and enforcing testing process
• improving business performance metrics by focusing on most impactful areas
• communicating test results and providing recommendations
• creating positive testing culture throughout ecommerce department
• educating organization on A/B testing
• outlining future business needs and new capabilities
• delivering customer insights and actionable learnings through testing.
• ***undergraduate degree required
• ***Master Degree a plus
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